Sunday, January 13, 2019

Disruptions of Technology in Banking Sector - ITC Infotech



Technology is changing the way how businesses use to operate and deliver goods to customers in many sectors. Medical equipment can detect a life-threatening condition before it becomes dangerous; we have pavements that generate electricity when we walk on them; or computer software controlling equipment that use to be controlled by humans, technology has affected every business sector.


The industry that has seen huge innovations in the last few years due to the disruption of technology is the Financial sector. A new termed that is being used in this sector is FinTech. Digital transformation is all about business transforming and depending on the technology disruptions. Due to the changing preferences of the consumer, changing consumer trends, etc the Banking sector also had to change its ways of delivering the banking and financial solutions to the consumer. Technology enabled consumer models have been developing in the Banking sector, reshaping the dynamics of the traditional banking ecosystem, changing the ways consumers interact and transact.

There are a lot of ways in which the banking financial services and insurance industry has changed due to disruptions of technology.

Online Banking:
Banking has changed a lot over the years, Earlier, people use to visit their banks to withdraw or deposit the money. They use to interact and speak with the staff. But now with the emergence of technology, the banking services have changed a lot. Digital banking or Online banking models are now working with 360-degree consumer intelligence with a multichannel consumer interaction which puts the consumer first each and every time. We live in an era where we can access our bank accounts with a single touch on our smartphones. This is the kind of impact that the disruption of technology is supposed to have on every business sector.

Customer Service:
Customer service is an important aspect when it comes to Banking and financial solutions. The orthodox methods of customer service which involved the non-virtual interaction are becoming inessential. The interaction with a trained staff who worked to solve all your banking queries is now replaced by AI chatbots. These AI chatbots evolve with time and have become norms in customer interaction.

ITC Infotech’s Digitaligence Banking and financial solutions are designed to meet the growing needs of the Banking industry providing avant-garde intuition and apprehension. This has resulted in superior customer engagement and efficient service delivery. 

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